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Augmented Reality News

Augmented Reality (AR) News

AR Windshields Coming to Porsche and Hyundai by 2020
The Swiss-based startup WayRay has secured $80 for the production of AR windshields. The biggest investors include some of the leading automakers around like Porsche and Hyundai. Other companies, Alibaba among them, also make their...
Shopify AR Brings AR Shopping Experience to Apple iOS 12
Shopify is riding the AR tide by utilizing Apple’s Quick Look to deliver the true AR shopping experience. With primarily small businesses in mind, Shopify allows merchants to showcase 3D models of their stock. The...
TC Sessions AR/VR 2018
TechCrunch and UCLA’s The Anderson Venture Accelerator are hosting TC Sessions AR/VR 2018 conference in Los Angeles on October 18th. VR and AR supporters, leading industry experts, and start-up innovators will have a full day...
Galaga AR Game Demonstrates the Power of Apple’s ARKit 2
Directive games has demonstrated the long-awaited Galaga AR, the first AR game in a planned series of seven. Aside from the game itself, this is also a demo of what the recently unveiled Apple hardware...
L'Oréal Paris Launches New Augmented Reality Try-On Tool
Forgo app downloads in order to virtually test out beauty products. L'Oréal Paris, the number one global beauty brand, elevates beauty discovery and experimentation with the launch of a new augmented reality try-on tool. Powered by...
8th Wall Web Platform Brings AR to a Wide Audience
8th Wall has beaten the large multinationals in delivering the first ever AR Web platform. While Google and Apple are still wallowing in experiments, the 8th Wall Web browser support is up and running. What was...
AR Startup is a New Trade War Casualty
The AR business may be booming, but not so much for the AR startup Meta Co. Just as it was about to raise funds from China, the main investor pulled the money plug. Reason? Trade...
Jaunt Acquires ‘Teleporter’ Volumetric Capture Technology and Engineering Team from Personify; Opens Chicago Office
Personify’s CTO and six-person team join Jaunt to continue enhancing the Jaunt XR Platform, a B2B solution for brands and publishers to create and distribute augmented, virtual, and mixed reality Jaunt Inc., the global partner of...
Facebook Sharing AR Experience Torch to Indian Developers
Facebook opened up its AR Studio platform for Indian developers and marketers to jump right in. It seems that the lure of bringing AR experiences to 1.5 billion users was too great to resist. By...
Pizza Hut Kicks the NFL Sponsorship Campaign with AR Pizza Game
Apparently, AR pizza is really good. Pizza Hut has partnered up with the National Football League as the competition’s official food service. Besides some delicious pizza, the Hut has prepared the AR pizza game to...